About Shades & Motion
OUR VISION
To become a leading marketing and creative agency, powered by film production and AI-driven creative capabilities.
We envision Shades & Motion as a new-age creative partner for brands—bringing together strategic thinking, compelling storytelling, world-class production and emerging technologies under one roof.
Our ambition is to create work that is not only visually exceptional, but also meaningful, effective and relevant to the constantly evolving world of communication. By combining the craft of great artists with the possibilities of technology and AI, we aim to build creative solutions that help brands stand out, connect with audiences and create lasting impact.
OUR MISSION
To bridge great creative talent with ambitious brands that believe in the power of exceptional ideas.
There is no shortage of talented artists, filmmakers, designers, animators, writers and creative specialists. At the same time, brands are constantly looking for fresh ideas, distinctive storytelling and high-quality creative solutions.
Shades & Motion exists to bring these two worlds together.
We build collaborative teams around every brief, bringing the right creative talent, technology and production expertise to solve a brand’s unique communication challenge. From advertising and films to animation, design and AI-powered creative content, we transform ideas into work that people notice, remember and engage with.
Our mission is simple: create better opportunities for creative talent and deliver better creative outcomes for brands.
Years of Experience
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Meet The Motionites
Rohan Mukerjee
Co-Founder
Sparlee Gogoi
Creative Head & Co-Founder
Janvi Mutreja
HR Manager
Dharvi Pal
Account Executive
Kshitika Suyal
Project & Quality Executive
Manish
Sr. Graphic Designer
Vikramaditya Dhali
Video Editor
Aaradhana Kumari Chaurasia
Associate - Social Media & Social Worker
Kirti Gupta
Marketing Intern
THE JOURNEY BEHIND THE STORY
REACTION VIDEO
OUR CORE VALUES
QUICK TURNAROUND
Ideas shouldn't get stuck in the process. We value speed without compromising the quality of the work. Our lean, collaborative approach allows us to respond quickly, make decisions faster and deliver within demanding timelines. From a quick social asset to a large-scale film production, we believe in moving with urgency while maintaining creative standards. Fast when it matters. Thoughtful where it counts.
100% TRANSPARENCY
Clear communication creates better work. We believe great client relationships are built on trust. From timelines and budgets to creative decisions and production challenges, we maintain complete transparency throughout the process. Systemised Procedure of Delivery & well planned methods of working. No unnecessary layers. No hidden surprises. Just clear communication, honest conversations and complete visibility from brief to delivery. What you see is what we see—and what we build together.
VALUE FOR MONEY
Great creativity should create great value. We believe efficiency and creativity can go hand in hand. Our approach is built around finding the smartest way to solve a creative problem—bringing together the right people, production resources, technology and AI tools without unnecessary overheads. We focus on maximising the creative value of every rupee invested, ensuring that our clients receive work that delivers beyond its cost. More creativity. Smarter production. Greater value.
EXTENDED TEAM MINDSET
We don't work for brands. We work with them. We see ourselves as an extension of our clients' teams—not an external vendor. We immerse ourselves in the brand, understand its business, audience and ambitions, and collaborate closely with internal teams to find the right creative solutions. Whether we are developing a campaign, producing a film, creating digital content or experimenting with AI, we bring ownership, accountability and a genuine desire to make the work better. Your Idea/mail becomes our brief. Your challenge becomes our challenge. Your success becomes our success.
Frequently Asked Questions
Every project begins with research and strategic pre-planning. We study the brand, audience, market, and communication direction before execution.
Yes. We develop concepts, storyboards, moodboards, and strategy directions before moving into production.
Our process usually follows:
- Research & Discovery
- Strategy & Pre-planning
- Concept Development
- Production / Design
- Post Production & Final Delivery
Yes. S&M handles creative shoots, direction, production planning, editing, motion graphics, SFX, and post-production.
Yes. We integrate AI tools into ideation, visuals, scripting, and scalable content production while maintaining a strong creative direction.
Yes, depending on the scope. We can help with content planning, campaign execution, creative production, and brand communication
No. Along with digital campaigns, we also work on branding systems, launch campaigns, offline creatives, and experiential concepts.
Timelines depend on the scope, complexity, and production requirements of the project.
Revision structures vary by project, but we aim to reduce unnecessary rework through proper planning and collaborative approvals.
We provide final deliverables optimized for digital, social, advertising, presentation, and production requirements